Case Study: Xclusive Wheels Cut Cost Per Lead From $37 to $2
Shop: Xclusive Wheels
Owner: Iyed
Locations: 4
Result: Cost per lead from $37 to $2, $10K to $30K profit per week
The problem
Leads were expensive at $37 each, and with four locations, there was no consistent system for converting them. Each location handled leads its own way.
What we built
- New ad creative and targeting that drove cost per lead down
- A custom CRM to capture, qualify and track every lead across all four locations
- Training for location managers on a single conversion process so every store followed up the same way
The results
- Cost per lead: $37 to $2
- 50+ leads daily
- 3X profit in 70 days
- $10K to $30K profit per week
Why it worked
Cheap leads only matter if someone converts them. Pairing lower-cost ads with one CRM and one trained process across every location turned volume into profit.
Running more than one location? Start your 21-day trial and we will show you how this system scales.